Do I need a special toothbrush?

No! There is no need for a special toothbrush. We recommend brushing as normal after you have used our Activated Charcoal Powder.

How long should I brush my teeth for?

Brush your teeth as usual, in circular motion for roughly 2-3 minutes. Leave in your mouth for a few minutes after brushing for added effectiveness.

Why is the powder grey, not black?

We use a mix of Charcoal and natural clay (Bentonite) in our formulation which is naturally a grey colour. It is an excellent source of calcium, magnesium, and silica, all necessary for healthy enamel.

How does it taste?


We have made sure there is no nasty or unpleasant taste when using our Charcoal Powder by adding Peppermint for a slightly minty flavour.

How often should I use it?

We recommend you use it twice a day as part of your regular routine, or until you are happy with the whitening results.


Is your product tested on animals?

Absolutely not! We would never condone, promote or sell products which have been tested on animals.